

The above screenshot shows the online retailer NEXT ranking #1 for the UK's keyword “mens suit” on both desktop and mobile. Our tool does all this work for you, saving time and giving you an edge on the competition. This, however, would be a tedious task and incredibly time-consuming. You could then go through every SERP (Search Engine Results Pages) manually and check where you are ranking compared to other sites. The first step is to find out where you are currently ranking and which competitors you are up against. Your aim is to conquer and hold some of the top positions in the search engines for your keywords. Ideally, you want your site to be listed in position number 1 because that, by far, gets the most traffic. Since most traffic goes to the ten results on the first page, you want to rank in the top 10. So if you’re at #4 on page 2, you are ranking number 14. If your webshop shows up at position #5 on Google’s result page for “men’s suit”, you are currently ranking number 5 on Google for the keyword “mens suit” in your country.Īs you can see, the online retailer NEXT is ranking #1 on Google in the UK for the keyword “mens suit”.Įach result page has ten organic results.

Then you want users to be able to find your online store when they use search terms like “suits”, “men suits”, “men suit”, etc. Let’s say you have an e-commerce store where you sell suits. You prefer to be on the first results page since very few users click past the first page and results.

You want your site to appear on the search results pages when people look for what you offer. If you are a website owner, marketer, or SEO professional, you want to make your site visible in search engines and attract traffic to it. The keyword rank is the position a website holds in search engines for a particular keyword in relation to other websites.
